Southeast Tourism Society Selects NC Pickle Festival as an ‘STS Top 20 Event’

Mount Olive, NC – Southeast Tourism Society (STS) has named the North Carolina Pickle Festival one of the STS Top 20 Events in the Southeast for April 2020. The STS Top 20 Festival and Event Awards have highlighted programs around the Southeast since 1985. Travel industry experts select 20 events per month, and STS publicizes them throughout the United States. The complete list is published on two websites: the Southeast Tourism Society and Travel Media Press Room.

The 2020 NC Pickle Festival is set for Friday and Saturday, April 24-25, in downtown Mount Olive, NC. Friday night’s events run from 5-10 p.m., and the festival’s main day takes place Saturday from 9 a.m. to 6 p.m.

“We are dill-lighted to be recognized as a Top 20 Event for April,” said Lynn Williams, co-chairperson for the NC Pickle Festival. “The North Carolina Pickle Festival celebrates the best of Mount Olive the community and Mt. Olive the company. It’s a great tradition spanning over 30 years, and it just gets better and better.”

The NC Pickle Festival is going on its 34th year this April. An average of 40,000 festival-goers flock to the town of Mount Olive for the weekend, which is dubbed the Pickle Capital of the world and home to the famous Mt. Olive Pickle Company. The festival has evolved into a two-day event and is jam-packed with entertainment and “dill-icious” food for the entire family. From the iconic Tour de Pickle bike race with distance options of up to 75 miles to the classic car show and pickle eating contest, the event has become a family tradition for many across the state and country. The festival adds new aspects every year, like helicopter rides, BMX stunt shows, and reptile interactive exhibits, which keeps it fresh and exciting each April.

For 35 years, STS has been spotlighting the best festivals and events in the Southeast with our Top 20 Festival and Events program. Our goal is to highlight the efforts of devoted event organizers and provide additional media exposure and accolades for their events,” said Monica Smith, president, and CEO of the Southeast Tourism Society. “The Southeast offers so many unique, year-round opportunities for tourists and festival-goers to create memories and support the tourism industry -– a vital economic generator for communities.”

Events considered for the STS Top 20 recognition must be at least three years old and have an attendance of at least 1,000.   The online nomination link and submission deadlines are available at or by calling 770-542-1523.

STS, founded in 1983 and headquartered in Roswell, Ga., is a non-profit organization dedicated to promoting travel and tourism within 12 states – Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, Tennessee, Virginia and West Virginia.


Lynn Williams, NC Pickle Festival Co-Chairperson, (919) 581-3628 or

Julie Beck, NC Pickle Festival Co-Chairperson, (919) 658-3113 or

Ashlin Glatthar, Goldsboro-Wayne County Travel & Tourism Director, (919) 734-7922 or


Learn what is happening in Goldsboro-Wayne County, NC or find past press releases below.

"They Led the Way" is the title for the newest Civil War Trails sign in North Carolina
Donald and Cheryl Harmon (left), Leonard Paul Sherrod Jr. (second from right), and Lt. Col. (retired) Deborah Jones (right) help place the new interpretive sign which overlooks the site where the men of the 135th Regiment, many of whom were formerly enslaved, paraded past the U.S. Headquarters building on March 27th, 1865. Courtesy Civil War Trails, Inc.
sister hazel at freedom fest
NC Freedom FestFor Immediate Release:March 25, 2022 SISTER HAZEL COMES TO NC FREEDOM FEST 2022 Goldsboro, N.C. – NC Freedom Fest is thrilled to announce the date of the 2022 […]
For Immediate Release January 5, 2022 U.S. Quidditch Selects Goldsboro to Host Mid-Atlantic Regional Championships in 2022 Goldsboro, N.C. – Visit Goldsboro, the travel and tourism department for the City […]
Visit Goldsboro Launches Tourism Assistance Program for Spring 2022 For Immediate ReleaseDecember 3, 2021 Goldsboro, N.C. – Visit Goldsboro, the travel and tourism department for the City of Goldsboro and […]
pickle festival in goldsboro north carolina
New Year’s Eve Pickle will drop into 2022 Live, in-person event returns to the University of Mount Olive on December 31 FOR IMMEDIATE RELEASE                                                                   CONTACT:  Lynn Williams November 26, […]
SDM Announces 2020-2021 Champions of Economic Impact in Sports Tourism For Immediate ReleaseNovember 10, 2021 2020 & 2021 Champions of Economic Impact in Sports TourismPresented by Traveling Teams  Announced by Sports […]
Hi I'm CoDa, the City's fully automated ChatBot. I know about our Council Members, phone numbers, trash and recycle schedules, job openings. Go ahead, ask me something.