The purpose of this program is to assist organizations in the development of tourism in Goldsboro and Wayne County and to supplement the efforts of the Wayne County Tourism Development Authority (WCTDA) and the Goldsboro Tourism Council (GTC) to increase visitation, expenditures, and overnight stays in the area.

To be eligible for assistance, activities, events or facilities/businesses must be designed to attract new visitors from outside the local community and enhance the long-term growth of the travel industry in Goldsboro and Wayne County. The assistance will be awarded based on the project’s ability to meet established guidelines, specifically the project’s ability to generate hotel/motel nights.

This program will award one $3,000 grant to selected applicant. Projects funded under this program must be for tourism related activities or endeavors. For example, eligible businesses that cater to local and nonlocal populations, etc. Awarded funds must be used for destination marketing, advertising and promotion of the proposed event/attraction that targets audiences outside of Goldsboro-Wayne County. All projects approved for funding must be determined by the WCTDA and GTC as an attraction or event whose main purpose is to serve and attract visitors to Goldsboro/Wayne County. 

Priority will be given on the project’s ability to generate hotel/motel room nights. Secondary priority will be given to the project’s ability to generate day visitation of out-of-county visitors.